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Digital  Marketing
For  Your  Business

Digital Marketing
Marketing your business online takes a ton of skills. Once you have a website, you have to gain visibility in search engine results (SEO), then attract clicks from those results and actually get user engagement and convert sales from those visits. This asks you to have writing skills, video skills, an understanding of user experience, and A/B split testing skills. It might also demand regular price checking against the competition.

If that weren't enough, you then need to understand how to run digital ads, track how well they're converting into sales, make sure they're turning a profit, and optimize them to improve profit levels.

Social Marketing
Then you need to figure out what social networks are most applicable to your audience, how to produce engaging content on a regular basis, and still have time to respond to their questions and interactions.

And let's not forget about building a mailing list and staying in touch with a newsletter. And yes, there's plenty more that can be done online.

In short, there is so much you need to do to succeed online, and most business owners can't possibly develop all these skills and put in the necessary time while also running the rest of the business. Yet many cannot afford full-time digital marketing help.

Digital Marketing Success
That's where this service comes in handy. I have experience overseeing just about everything in digital marketing, and am available to work with just a few clients at a time as their digital marketing manager. In order to effectively represent you online, I need to understand your business, which means spending some time with you and researching your industry. So I can only extend this service to those who commit to ongoing work with a minimum 6-month contract.

You receive 20 hours of work each month for a flat rate of $1500. This work includes whatever we determine is most needed by your business. If you have a lot of product SKUs, we may spend a lot more time with ads for a while to generate the fastest initial return. For another business that needs to generate word of mouth more than anything, we may spend more time with social media. I will advise you on what I think will work best, and you will always have the final decision.

Interested? Please get in touch.

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Digital Marketing Tips and Tools. Based in Rochester, Michigan.
All written content is copyright © Steve McCardell, 2001-2020.
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  • Home
  • Tools
    • Webtalk (Unique Social Network)
    • Hotjar Review
    • RocketResponder Review
    • Keyword Hero
  • Articles
    • Free Marketing Ideas
    • What is Search Engine Optimization?
    • Search Engine Optimization Tips
    • Pay Per Click Tips
    • Press Release Benefits
    • LinkedIn for Job Seekers
    • Book Marketing
  • Newsletter
  • Contact
    • About Us
  • Blog